Is your website doing its job? Does it really drive new patients, or does it just sort of exist? Mike Pedersen, founder of The Dental Boost, helps hundreds of dentists showcase their practices with powerful websites that make it easy for visitors to find what they’re looking for. In this Dentist Money™ interview, Mike explains what it means to build your website with the user in mind, how to incorporate video content, and the best way to layout your homepage. He also describes the kinds of images you should never post on your website.